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Do you wish you had a simple daily task list that guarantees your business is marketed effectively?


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

You're in luck! That's exactly what I've created. 

 Welcome to where marketing becomes EASY:

 THE MARKETING BAR


If you've ever found yourself lost in the endless mix of marketing advice, not knowing what to do next, or if the thought of another "must-do" marketing task leaves you feeling more drained and overwhelmed, you're in exactly the right place.

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Do you wish you had a simple daily task list that guarantees your business is marketed effectively? 

You're in luck! That's exactly what I've created. 😉


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

 Welcome to where marketing becomes EASY:

 THE MARKETING BAR


If you've ever found yourself lost in the endless mix of marketing advice, not knowing what to do next, or if the thought of another "must-do" marketing task leaves you feeling more drained and overwhelmed, you're in exactly the right place.

 

Subscribe to my marketing calendar, which I've used for 20+ years as a brand and marketing professional, and get the one—and only—daily task you need to do to beat overwhelm and see success in your business for only $27/month! 

 
YES! I WANT INSTANT ACCESS!

7-Day No Questions Asked Money-Back Guarantee

Imagine starting your day knowing exactly what marketing tasks you need to tackle – and being able to complete some in just 15-30 minutes. No more guessing, no more overwhelming lists, and no more neglected marketing plans (or not even having one).

This is the ultimate marketing solution.

 

Get Your Daily Marketing Tasks Delivered Straight to Your Calendar

 I'm Kristin Lawton, your guide and mixologist behind the bar. Each weekday, I'll serve up your top marketing priority, shaken or stirred with step-by-step instructions. It's like having a personal marketing director with 20+ years experience, helping you stay focused on your strategy and goals, no matter what stage your business is in.

How It WORKS 

The Marketing Bar is more than just a calendar subscription—it's your roadmap to marketing success, directly integrated into your personal calendar. Each task, carefully curated based on the daily theme and time of year is designed to advance your brand and marketing strategy efficiently.  With the support of additional resources like how-to guides, instructional videos, and customizable templates, you're fully equipped to complete each task with efficiency and ease. 

Here's a glimpse of what your week could look like: 

Monday

Content Kickstart

Jumpstart your week by planning compelling content. Align your efforts with your batching schedule or dive into the day’s curated task to keep your content fresh and engaging.

Tuesday

Brand Polish

Dedicate time to refining the details that keep your brand's image sharp and professional. This day is about ensuring every aspect of your brand shines, from your website to your social media profiles.

Engagement Deep Dive

Focus on diving deep into meaningful interactions. This day is about going beyond surface-level likes and comments, fostering genuine dialogues and connections that enrich your community and strengthen your brand.

Thursday

Visibility Boost

Elevate your brand's presence with focused promotional activities. It’s time to amplify your reach, attract new audiences, and engage your community with your unique offerings.

Friday

Strategic Planning

Conclude the week by evaluating and refining your overall marketing strategy. Friday’s task is about big-picture thinking—ensuring your efforts are not just consistent but also impactful and aligned with your long-term goals.

This isn't a cookie-cutter approach. It's crafted for your unique brand.


Flexible Design: 

The calendar is adaptable. Not every task fits every business daily, which is why the calendar offers the freedom to select tasks that match your immediate needs, keeping your marketing agile and effective. Having a busy week? I recommend tackling Tuesday's short task which will ensure that you touch every part of your brand and marketing at least once a year!

Encouraging You to Stay Proactive:
Embrace a subscription that grows with you. Every quarter, we dive into the core elements of your marketing—evaluating metrics, setting new objectives, and laying out content plans. This recurring structure keeps your strategy not just reactive but proactive and planned, guaranteeing that your marketing and brand continually evolve with focus and purpose.

The Marketing Bar subscription isn't just about doing more; it's about doing what matters. 

For only $27/month, transform your daily marketing efforts from scattered to streamlined, and watch as your business grows with precision and ease.

SIGN ME UP!
7-Day No Questions Asked Money-Back Guarantee

👉🏻 Navigating the DIY Maze: You've pieced together your marketing strategy with free resources and sporadic courses, yet clarity on what truly works for your brand remains elusive.

👉🏻 Drowning in Advice: The endless sea of marketing "must-dos" leaves you yearning for a clear, customized blueprint that actually aligns with your brand's unique needs.

👉🏻 Craving Expert Guidance: You recognize the value of a coach for accountability and insight but are deterred by the high costs of one-on-one mentorship.

Discover a New Way Forward with The Marketing Bar


Imagine a solution that cuts through the noise, offering you daily actionable tasks directly tied to your brand and marketing needs. The Marketing Bar is that bridge from where you are to where you want to be, providing:

🍾 A streamlined, no-guesswork approach with daily themed tasks for consistent brand and marketing development.

🍾 Access to exclusive resources including how-to guides, instructional videos, and templates, making each task quick and impactful.

🍾 Affordable guidance that feels like having a personal marketing director with 20+ years experience, focused on your success every step of the way.

And here's the clincher:

This isn't about a one-time marketing fix. It's about evolving your strategy dynamically, day by day, step by step, ensuring your marketing remains vibrant and effective, allowing you to achieve your goals, streamline your efforts, and actually enjoy the journey.

Real Success, Real Simplicity

See what our subscribers are saying about The Marketing Bar. They started where you might be feeling now: overwhelmed and not sure what to do next when it came to their marketing strategy. And they went from that place to taking small daily steps that provided substantial growth with clarity and efficiency. 

"I can’t think of a better value for solopreneurs who want to revisit or newly build their marketing from the ground up and are looking to create system and workflows that work for them."

"I love having a strategy so I don’t constantly feel guilty about not doing enough marketing. It’s exciting to have an actionable plan that uniquely fits me and my business and feels good as I’m employing it!"

"The ongoing structure, tools, and support is high quality and affordable so I can work through and fix things slowly and put it on the back burner when client work ramps up!"

Step beyond the daily calendar and discover the full spectrum of support waiting for you at The Marketing Bar. For just $27, you're getting daily actionable insights to streamline your marketing efforts and a fully stocked bar of bonuses tailored for every stage of your business journey, from just starting out with your base spirits to expanding with top-shelf tactics.

Welcome to the behind-the-scenes of your marketing transformation!

Base Spirits: Your Foundation (Bonus!)

If your brand could use a kickstart or refresh, kickstart your journey with the bonus Mixer course, a comprehensive adventure designed to craft your brand and marketing foundations. Perfect for newcomers or as a refresher, it lays the groundwork for everything that follows. 

Barkeep Essentials: Your Daily Marketing Mix

This is your daily dose of marketing brilliance delivered straight to your calendar to keep your business running smoothly. The Marketing Bar's calendar is your go-to for ensuring no task is overlooked, keeping your brand's presence vibrant and your strategies sharp. Each day, use the resources, how-to guides and templates to tackle your one marketing task with efficiency.

Top Shelf Tactics: Your Growth Plan (Bonus!)

Ready to take your brand to the next level? Our bi-monthly coaching calls and guest speaker sessions are your gateway to advanced strategies and insider knowledge. Here, we dive deep into top-shelf tactics that give your brand that extra edge, from increasing visibility to converting followers into loyal customers. It's also your opportunity to connect, share insights, and collaborate with fellow entrepreneurs driven to achieve greatness.

The Marketing Bar is tailored for solo entrepreneurs and small business owners determined to perfect their unique marketing mix. Whether you're crafting the initial layers of your brand, polishing the daily operations, or exploring new heights of success, this is where you'll find the strategies, support, and community to make it happen.

Subscribe to The Marketing Bar Today!

The key to reaching your goals, eliminating overwhelming, and feeling confident that your marketing strategies will work?

Master the Success Recipe inside The Marketing Bar!

It starts with having these 3 foundational elements in place. And then, following the actionable daily tasks complemented by how-to guides and tools that keep your marketing sharp and focused.

Strong Brand Identity

It shows when you're confident in your message and have a unique voice and brand identity that you love. Crafting a solid brand identity, from your brand's heart and visual identity to your brand voice, will set your brand apart from others, making it easy to always be authentic and create content that shines.

Unique Client Journey

The key to taking your marketing from chaotic and inefficient to streamlined and focused is designing it based on your unique client journey. Meet your ideal audience where they are and create an intentional marketing strategy that puts them on a simplified and direct path to know, like, and trust you.

Consistent Routines

Creating content, engaging with your audience, and promoting your business are essential for results. But consistent marketing routines don't have to suck all your time and energy out of your day! With The Marketing Bar, you'll bring joy into your marketing with systems designed to work for you, week after week.

Subscribe for $27/month!

Hi! I'm Kristin Lawton

I coach business owners through crafting their unique brand recipe and creating a marketing strategy that brings in new audiences that have them ordering another round. 

With nearly 20 years of experience directing marketing and branding strategies, I've done it all — from creating social media strategies and growing online audiences, to launching and redesigning websites, and leading major branding and rebranding efforts.

My specialty is distilling otherwise time-consuming and overwhelming marketing processes into a simple-to-implement tailored brand recipe solely focused on attracting your ideal customer.

And I’m excited to help you do the same!

When I’m not coaching you inside The Marketing Bar, you’ll likely find me with a cocktail in my hand at a new restaurant in my hometown of Washington, DC, or at our cabin in the mountains relaxing on the weekend with my husband and our pup, Forest.

My favorite cocktail is the bright and bitter Negroni. One sip and I’m immediately transported back to Italy, my favorite travel destination.

"Your systematic fun way of doing marketing was a breeze to understand and so much fun to do with actionable work that was fun, totally understandable, and a little challenging but in the best ways of growth that I have ever done!"

If you're seeking...


💰 Direct Paths to Monetization: Guidance that translates your unique skills into a flourishing brand, helping you reach your passion's earning potential.

📣 Customized Marketing Strategy: A distinctive plan that elevates your brand above the noise, ensuring you stand out in a crowded marketplace.

🔥  Impactful Messaging: Communication tactics that not only reach but resonate deeply with your target audience, turning casual browsers into loyal customers.

✔️ Actionable Enhancements: Hands-on, immediate strategies to elevate your marketing on all fronts, ensuring no opportunity for growth is missed.

⏰Streamlined Marketing Routines: Daily tasks from The Daily Marketing Mixology designed to blend seamlessly into your life, making effective marketing second nature.

🍾The Satisfaction of Success: The unmatched joy of seeing your efforts manifest in real, tangible results, celebrating every milestone along the journey.

...Your search ends here.

The Marketing Bar is crafted to transform your approach to marketing. It's not just about the tasks but the strategic foundation and growth they foster, ensuring your marketing is consistent and continuously evolving with your business.

Embrace a marketing journey that grows with you, adapting to every stage of your business with tailored guidance, actionable insights, and the tools to make each day a step towards your goals. Join now and be part of a transformative experience that turns your vision into reality.

BECOME A SUBSCRIBER TODAY FOR ONLY $27/MONTH!

You're on the cusp of mastering your marketing with the perfect blend of strategy, coaching and cocktails. So, let's get this party started!

Choose the plan that suits you best:

 

Monthly Subscription

$27/month

Top features

  • Daily Marketing Mix Calendar 
  • Signature brand and marketing course, The Mixer, to craft and refine your strategy
  • Bi-monthly live coaching and networking calls
  • Exclusive tools and training
  • Guest speakers and masterclasses
  • No long-term commitment
BUY NOW

Annual Subscription

$324/year

Top features

  • All the benefits of the Monthly Subscription
  • Free access to all my digital products
  • Monthly office hours 
  • Guided quarterly planning work sessions with other annual members
  • 20% off private coaching and 1:1 services
  • Commit to a year of progress and results
BUY NOW

Success is not just a dream—it's within your grasp with The Marketing Bar. Imagine marketing your brand effectively without being overwhelmed, achieving and even surpassing your goals, all without getting sidetracked by the latest trends that don’t deliver long-term results.

True success starts with a solid foundation: a distinctive brand identity, a deep understanding of your audience, and a marketing strategy that grows with you. At The Marketing Bar, you don’t get just another marketing plan that you don't have time to follow; you get a simplified recipe for success with easy daily tasks so you know what to do when. 

FREQUENTLY ASKED QUESTIONS

You’ve got questions. I’ve got answers.

READY TO SUBSCRIBE AND GROW YOUR BUSINESS?

When you join today, you'll lock in the special pricing of only $27/month for life.
(with a 7-day money back guarantee)
SUBSCRIBE TODAY!
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